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David Crow

Connector of dots. Maker of lines. Rider of slopes.

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Lunch with High Road Communications

by davidcrow

Martin Hofmann invited me to have lunch with the High Road team to talk about BarCampToronto, DemoCamp and other happenings in Toronto and online. There has been a plethora of links and commentary that I feel should be read by these folks:

  • The new way to launch your product or company
  • Software as a Service SaaS
  • Is your product a vitamin or painkiller?
  • Ignore bloggers at your peril, say researchers
  • Video killed the radio star Did mesh and BarCampToronto contribute to the demise of Syndicate Canada
  • Does Marketing = Eeeeeeevil ?
  • Blogging Still Thriving – “It’s the new public relations and it’s the new homepage” – Boston Globe
  • How to Market to Geeks
  • Direct and Indirect Blogging Business Models
  • Can Bloggers make money?

And there’s my list of sources for Marketing 2.0 including:

  • Pinko Marketing
  • The Attention Economy
  • The Intention Economy
  • The Hughtrain
  • The Cluetrain
  • Marketing Continuum
  • Because of open source
  • The economics of ideas

And Micro Persuasion is another good spot for commentary and links.

Posted on April 19, 2006 Filed Under: Articles

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