The Digital Marketing Manager identifies opportunities, undertakes appropriate market research and evaluates the effectiveness of all digital marketing initiatives and is responsible for managing all processes related to the implementation of web strategies, interactive media and emerging digital applications for Humber. This may include site development and design, content creation, search engine optimization and work on content management systems. This position liaises with the IT department to ensure marketing projects are supported. This position provides leadership and guidance to all faculties and business units for their online programs and interactive marketing campaigns. The incumbent will demonstrate an understanding of the growing role that digital marketing and emerging digital media play in the integrated marketing equation and will know how to communicate the vision and gain support and acceptance for new initiatives.
The successful candidate will have a degree or diploma in Computer Science, Computer Programming or related discipline and a minimum of 7 years experience in web management. In addition, the successful candidate will have demonstrated experience in digital marketing & advertising, in a web design, agency or client organization; excellent written/oral communication skills; highly developed project management skills; and proven ability to conceptualize, develop and implement strategies in support of the digital marketing strategy. Experience in online media, social media, mobile, user -generated content, and other digital communications is an important function of the role.
*We thank all applicants for their interest in this position. Only applicants selected for an interview will be contacted.
Humber is committed to a workforce that reflects the diversity of our students and our city. We actively seek qualified individuals with demonstrated skill and knowledge to deal with all aspects of diversity in a post-secondary environment.
OPEN DATE: September 11, 2008
CLOSE DATE: October 12, 2008
All candidates are asked to submit a cover letter and resume to HR Services using one of the following three methods and quoting the competition number: 2008-146
By e-mail to: firstname.lastname@example.org (acceptable formats include .doc, .wpd, .rtf and PDF)
By mail: Humber College, 205 Humber College Blvd., Toronto, ON M9W 5L7
By fax: 416.675.4708