B2B Marketing Guide by KISSMetrics

The team at KISSmetrics has provided a B2B Marketing Guide infographic. Some of the facts I found interesting:

  • 85% of B2B marketers invested in event marketing in 2010
    • 28% of this group plan to increase their event marketing investments in 2011
  • 69% of B2B marketers intend to try new digital marketing approaches in 2011
Lots of great stuff. Make sure you also check out A Startup Marketing Framework by April Dunford and 10 Marketing Lessons for Early-Stage Tech Startups by Mark Suster. Great contexts to better understand B2B Marketing.

B2B Marketing Guide by KISSMetrics

6 thoughts on “B2B Marketing Guide by KISSMetrics”

  1. nice catch here, David….and I liked it well enough to add to my own blog piece yesterday too! whoever these Kissmetrics folks are, they can sure do up an easy-to-understand great looking infographic, eh!
    🙂
    Jim

  2. nice catch here, David….and I liked it well enough to add to my own blog piece yesterday too! whoever these Kissmetrics folks are, they can sure do up an easy-to-understand great looking infographic, eh!
    🙂
    Jim

  3. Business to Business marketing is not as easy as we make simple phone call. Convince the customer for the appointment on phone is very big task and after get the appointment time convince for the product is not easy.

Comments are closed.