Business 2.0’s Last Issue

Business 2.0 - Final Cover

My last isse of Business 2 arrived today. I’ve subscribed since the beginning. It represented the last my subscriptions to Boom-era business magazines. This list included The Industry Standard, Red Herring, and Business 2. I’ve renewed my subscription to Wired to help support the last of the pre-Bubble magazines that I still read. I’m going to take another look at Fast Company which I read in passing online. Additional details about the downfall of Business 2.0.

I’m going to miss the insight Business 2.0 articles brought. The latest gem was a quote from Bill Gross from Idealab.

“It’s not a matter of how cheap you can start the company. You need to have a way to stop others form doing the same thing once they see that your idea is taking off.” – Bill Gross

Secret sauce. Patents. Defensibility.

I’m going to miss Business 2.0.

2 thoughts on “Business 2.0’s Last Issue”

  1. <p>I really enjoyed Red Herring, but my subscription faded out before the big ending.</p><br />
    <br />
    <p>I was a big fan of Wired back in the early 90s, but abandoned it for a variety of reasons a few years ago. I recently picked up an issue at retail, but was hugely disappointed. It seems the magazine has turned into something of a 'Geek GQ'-more interested in hyping gadgets and hawking advertisements than I remembered in the past.</p>

  2. I really enjoyed Red Herring, but my subscription faded out before the big ending.

    I was a big fan of Wired back in the early 90s, but abandoned it for a variety of reasons a few years ago. I recently picked up an issue at retail, but was hugely disappointed. It seems the magazine has turned into something of a 'Geek GQ'-more interested in hyping gadgets and hawking advertisements than I remembered in the past.

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